THC Lounge
What happens when some tech bros decide to dive into the cannabis retail space? They hire Rey. Tasked with transforming a blank canvas into a revolutionary THC space, I took the reins and developed the entire concept from start to finish.
Cannabis Lounge Visionary
From brainstorming sessions to the grand opening, I was the driving force behind reinventing the space. Here’s how I did it:
Concept Development: Crafted a unique and inviting concept that set the stage for a one-of-a-kind THC experience.
Back of House (BOH) & Front of House (FOH) Operations: Designed and implemented efficient operations systems for both the BOH and FOH, ensuring seamless customer service and operational excellence.
Menu Design: Curated an innovative menu that seamlessly blended traditional bar offerings with cannabis-infused products.
Staff Hiring & Training: Recruited and trained a team of passionate and knowledgeable staff, instilling a culture of excellence and customer-centric service.
Branding: Developed a strong brand identity that resonated with our target audience, from logo design to marketing materials.
Drink Menu: Created a dynamic and appealing drink menu that attracted and retained customers, driving sales and enhancing the overall customer experience.
Social Media Strategy: Crafted and executed a robust social media strategy to engage our audience, boost brand awareness, and drive foot traffic.
Photography & Videography: Captured the essence of the space and its offerings through professional photography and videography, showcasing our unique atmosphere and products.
Editing: Edited and polished all visual content to ensure it met high standards of quality and effectively communicated our brand message.
Festival Participation: Led our presence at major festivals like Wicker Park Fest and Pilsen Fest.
Concept & Space Build Out

































































Custom THC Beverage Program




















































Retail & Merchandising












































